Monthly Archives: April 2017

Mike Baur and Swiss Startup Factory Supports Digital Entrepreneurs

The career of Mike Baur
Mike Baur has had a passion for banking and finance since he was a teenager. That explains why he later pursued the passion and made a career from it. Mike earned his executive MBA from the University of Bern. He also attained his MBA from the University of Rochester. Mike has worked in the Swiss banking industry for 20 years. In his 20 successful years in this career, Mike was rising through the ranks to become an executive board member at a well-known Swiss private bank. He worked for multiple Swiss banks including Sallfort and Clariden.

Mike Baur started his entrepreneurial journey in 2014 at the age of 39. Mike started Swiss Startup Factory together with two other partners with the aim of mentoring and supporting young digital innovators. Swiss Startup Factory is privately owned and independently financed. It is the first of its kind in Switzerland.

Mike has a passion for the youth. That explains why Mike Baur spends most of his time supporting and mentoring young entrepreneurs through coaching and offering financial aid to promising start-ups. Mike is the chief executive officer of the Swiss Startup Factory. Baur is also in charge of fundraising and financing at Swiss Startup Factory.

About Swiss Startup Factory (SSUF)
SSUF was established in 2014 in Zurich. The primary goal of Swiss Startup Factory was to identify and support thriving digital entrepreneurs. The company runs an accelerator program that runs for three months. During the accelerator program, SSUF coaches and mentors entrepreneurs in areas such as investor network, finance, office space, and entrepreneurial network.

Young companies specializing in digital technologies get a chance at Swiss Startup Factory to undergo a structured accelerator program. It enables young companies to come up with the growing innovative power to allow them to compete in the global market. SSUF selects start-ups to go through the accelerator program. The start-ups go through paces and later get tested to make sure they can create a selling idea. By the end of the program, they should also be able to pitch the idea to potential investors.

Ambitious young people can use Swiss Startup Factory accelerator program as a platform to set the world ablaze with their unique ideas and innovations. During the three-month program, entrepreneurs are helped to bring their innovative ideas to the market by using the lean canvas methodology. The young and ambitious entrepreneurs get a chance to work with other innovators and professionals in a collaborative environment. Young entrepreneurs can apply online for the next accelerator batch. SSUF has two intakes; January and September intakes.

Rick Smith: An Entrepreneur And Pioneer Of Inmate Communication Technology

Rick. A. Smith isn’t like an ordinary CEO who leads a company by giving 8 hours from his life to lead an already running business instead he is an individual who after joining a company never sleep well until he feels that his company is stable enough and he can have a proper sleep. Due to his hard work, dedication, and expertise, he has become a renowned name in inmate communication and technology.

Rival companies are doing whatever is in their reach to hire him so he can use his expertise and benefit them but he always prefers to work for a cause, not for money. So he refused such offers and now these companies, who once made attractive offers, are now blaming him for fraud. But he does not care because when an elephant walks in the jungle, dogs bark at him but he never cares for that because he knows that they can’t harm him.

One of the reasons for this hatred is that he speaks out of things that are not right. He prefers to help society to make it good for the general public rather than make money and make life good for one. An employee at Securus Technologies considers him a mentor. For those of you who don’t what Securus Technologies is, it’ a famous yet leading provider of technology solutions for social and criminal justice for the safety of public, monitoring, corrections and investigation, discussed in detail the prospect of inmate security and communications, and how we are driving advantage to inmates, family/friends, and law enforcement and corrections and all of the general public.

Rick Smith, Chairman, and CEO of Securus Technologies said that just as communications have dramatically changed over a past decade for the society, communications will influence positively what is going to be an imprisonment experience in next decade. He also added that in near future, once a prisoner brought into a jail or prison, they’ll be able to use the device to communicate with individuals that are approved by the court of law, with recorded and secure voice, text, video or email messages with instant funding in their accounts, through a centralized platform and access to databases in order to provide jobs, books, education, medical attention, songs, bail bondsmen, legal resources, commissary, any and all things that a prisoner would need.

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They designed a system that will allow inmates to use Securus devices to dial out the contact lists that will use the bandwidth of Wireless Containment Solutions, ST secured network known as a conjunction, and allow that device to dial out after verification. While Securus always records and monitor such communications so ST is also assisting government agencies to control the illegal import of drugs that is being handled from inside the prison. Read more on

Lime Crime’s Doe Deere: Revealing the Inner You Through Cosmetics

Doe Deere is the founder of the cosmetic company Lime Crime. A successful entrepreneur, Deere is an inspirational model of the driven business woman. Lime Crime is a company that sells animal-free cosmetics in noticeably vibrant colors. The goal is to sell makeup that expresses the inner mood of the individual. Deere had the dream to start the company for several years and finally decided she would make it come true.

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There were a few bumps on the road along the way however. When Deere collaborated with experts, they told her cosmetics couldn’t be sold online. Women would want to try lipstick on first before purchasing. Deere came up with a solution to not just present the color as a swatch on paper, but to actually present a picture of someone with the lipstick on. Shortly afterward, this idea became the industry standard.

Though Deere fully appreciates the aspects of e-commerce, a little later down the road Lime Crime encountered a security breach. Luckily her business team was able to connect quickly with security experts to block the cyber thieves who were stealing her customers information, and together they were able to make the system stronger so as to prevent the issue from reoccurring.

With extreme perseverance Deere made her cosmetic company a success. Her advice to fellow entrepreneurs is not only to keep pushing for success, but also to fully respect and love one’s customers. Though there was nothing Deere could have done ahead of time to prevent the cyber attack, she felt personally responsible. This is because she truly cares for her consumers and wants to make sure they are completely satisfied with Lime Crime. Because of this she says the customer service portion of her website is the most important. She recommends every entrepreneur sets up a way to receive customer feedback, and sincerely analyses the feedback she gets. If you truly respect and love your customer, you will receive the same in return for your product. Along these same lines Deere believes love for one’s own product will come across to the consumer. She truly believes in her brand and in its image, and so her customers do as well.

Every entrepreneur can benefit from the inspiring story Doe Deere provides. No matter your company or your product, if you respect what you are selling and who you are selling it to, you will be successful.

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Lori Senecal: The New Global CEO

In an article on Campaignlive, Lori Senecal is one of the top leaders of Kirshenbaum Bond Senecal + Partners (kbs+) and CP+B. Much of her early successes were with kbs+. Kirshenbaum has some of the biggest clients in the world, like BMW, Vanguard, and HomeGoods. Senecal has worked with the companies for years.

She’s also pioneered the company’s culture of invention. Before Senecal, kbs+ was slowly succeeding, but with her guidance, she focused the company on creating breakthroughs. The many “firsts” she helped created delivered competitive advantages for the brands and businesses the company helped. She also played a huge role in the creation of numerous kbs+ support organizations.

All of the side businesses that Senecal had a hand in were developed as part of kbs+’s culture. The company’s investment arm was kbs+ Ventures. Their tech practice was kbs+ Spies and Assassins. They even have a branch that helps other brands become publishers, kbs+ Content Labs.

Since her days as President of McCann Erickson’s New York office, Senecal has been a rising star. She has attracted the attention of recognizing organizations. In recent years, she’s received a Quantum Leap award, which is one of the highest honors given at the AWNY Game Change Awards.

Even though she’s had many great years at kbs+, her greatest success could be her recent promotion at CP+B. A few months ago, it was announced that CP+B named Lori Senecal their new Global CEO. Not only is she the new Global CEO, the position of Global CEO is new. CP+B created this position for Senecal.

Her dedication to the company’s global growth and expansion exceeded far beyond what they could’ve hoped. She’s now managing and coordinating all eight of the firm’s international offices. She’s also overseeing all further development of those offices.

Her work and pioneering have made her one of the top leaders in the entire industry. She’s known for being a thoughtful leader, management specialist, technology enthusiast, innovative, and inventive on a global scale. CP+B hopes that she continues to fuel their international momentum. She even won the Infiniti global creative account.

One big perk of her new role is being able to work with Chuck Porter and the CP+B leadership team. She’s admired their work for years and is more than excited to finally join the team.

Reference: fastcompany.

To know more about Lori, you can check out her Adweek profile.

Move Over Chapstick, A New Lip Balm is in Town

EOS lip balm is now a more popular product than Chapstick. Considering many people are still unfamiliar with the EOS name, this is impressive for a company so young. EOS got their start just seven short years ago, and now, with more than one million orbs of lip balm sold weekly, the brand sells more than the 100-year-old one-time leader. Evolution of Smooth plans to improve their product and brand further in the near future, because there’s no such thing as being ‘good enough.’

Once the EOS name began spreading amongst celebrities and an A-list of who’s who, everyone on Facebook and social media knew it would be only a short time before the brand exploded. And it happened, far sooner than anyone ever anticipated. The EOS lip balm brand was a breath of fresh air for women who wanted to keep smooth, chap-free lips, but also wanted a little fun, too. The container gave the lip balm an eccentric appearance, and the flavor choices ensure that you’re never bored. Add the fact that EOS lip balms are all-natural, made with only quality ingredients, and you have a winning product. Did we mention the low cost of an EOS orb? At a price of less than $4 each on Amazon and eBay,, EOS lip balm is luxury goods at knock-off prices.

Todd Lubar – Real Estate Professional With Over Two Decades Of Experience

Even though Baltimore area was severely struck during the real estate crisis and is still to recover completely, signs are showing up that indicate a real comeback in the region. Lesser foreclosures are happening now than in the same quarter earlier year, and the prices of the bank-arbitrated property sales are higher as well this year. Several changes made by the state government of Maryland in the regulations about real estate helped in making the housing market more consumer-friendly. It resulted in foreclosures rate in Maryland remaining lower than in many other states across the country. For more info, visit his linkedin page.

Due to the rapid progress in the otherwise volatile and distressed real estate and housing sector in the State, the median price of the house also increased considerably. Todd Lubar is the highly popular figure in the real estate industry in the Baltimore area. He did his graduation in speech communication from the Syracuse University and started his career in the real estate space in the year 1995. He had always been fascinated with the real estate industry and combining with his urge to help others, reassured Todd that he belonged to the industry. In his early days in the real estate sector, he worked for Crestar Mortgage as a great originator. While at Crestar Mortgage, he gained exposure and extensive experience in the field of mortgage banking, which he feels is invaluable and has helped him tremendously throughout his career.

To advance his career in the real estate industry, Todd Lubar networked with other high ranking professionals from the industry, such as CPAs, real estate agents, attorneys, insurance agents, and financial planners. Many of these who he networked with are now a part of his extensive referral base. After leaving the job at Crestar Mortgage, he joined Legacy Financial Group, where he helped the Maryland branch office to expand and grow exponentially. Currently, he serves as the Senior Vice President of Legendary Investments and is the President at TDL Global Ventures, LLC.

Apart from real estate, Todd is associated with many other industries, including commercial demolition and automotive scrap recycling. Thanks to the business expertise of Todd Lubar, he was able to take both these firms to great heights with the auto scrap recycling company being traded publicly as well. His business and financial expertise is well known in Maryland and is one of the most sought after personalities in the real estate scene in the state.

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