Carlos Alberto de Oliveira Andrade: Creating the Largest Automobile Dealership in Brazil

Carlos Alberto de Oliveira Andrade is a Brazilian businessman who founded the CAOA Group. The CAOA Group was established in 1979, and the name of the company came from the first letters of his name. He established the CAOA Group to provide an option for the Brazilians to get their hands on the latest vehicle models in the country, most especially vehicle brands that are manufactured by Chery, Ford, Hyundai, and Subaru. It turned into a blessing for most Brazilians, as the creation of the CAOA Group gave them a chance to get their hands on rare vehicle models that are hard to find in Latin America.

The origins of the CAOA Group can be traced back in the year 1979 when Carlos Alberto de Oliveira Andrade was trying to purchase a Ford Landau. However, the dealership who was working with him called Vepel unexpectedly became bankrupt, and the vehicle that he was trying to buy never came. To compensate for the inconvenience that he experienced, the owner of Vepel decided to handover the dealership to Carlos Alberto de Oliveira Andrade, and he was given a chance to operate it according to his will. He decided to make things right and tried to apply his strategy in transforming the dealership.

The CAOA Group became a competitive company through the years. Carlos Alberto de Oliveira Andrade wanted to show the automobile market in South America that he could lead the company to success. After getting his hands on the dealership, he immediately constructed a factory in Anapolis, Brazil, where most of the Hyundai and Chery vehicle will be created. In 1992, big changes came to Brazil as the government allowed the importation of branded vehicles from overseas. Carlos Alberto de Oliveira Andrade got his hands on some of the latest models from Chery, Ford, Hyundai, and Subaru, as per gppalestras.com.br. In 2017, Carlos Alberto de Oliveira Andrade’s company became the sole manufacturer of Chery branded vehicles in the country, and they have partnered with its mother company in China to distribute the vehicles in Brazil and sold it for a more affordable price.

Additional reading: https://g1.globo.com/carros/noticia/com-caoa-chery-sonha-em-chegar-ao-top-10-no-brasil-em-5-anos.ghtml