Bernardo Chua is a businessman from the Philippines. He now lives in Canada and is the chief executive officer of Organo Gold, a company he co-founded in 2008. His company is in the direct sales industry and sells organic beverages with their best seller being coffee. He includes Ganoderma lucidum in all of his company’s products. This is a Chinese mushroom that has reduced to powdered form and is believed to have several health benefits.
He began his career at a business that his family owned and operated. He wanted to get out and work on his own, though, so he found a management job at a travel agency. He eventually expanded this travel agency into one that operated across Southeast Asia. This success led to him co-founding Gano Excel Philippines in 1999. This was his first direct sales company. Visit Bernardo Chua on Twitter@OGBernie
Bernardo Chua, working as the general manager, also expanded this company internationally. When they decided to open up shop in the United States he moved to the Los Angeles area and headed Gano Excel USA as its president. He left this company in 2008 which is when he co-founded Organo Gold.
His company uses direct sales to promote and sell its products. Bernardo Chua set up a system where independent distributors buy Organo Gold beverages at wholesale prices. They then sell these beverages and collect a commission. He says that this system is profitable for both him and the independent distributors that choose to work with his company.
In 2015, he was honored in Manila, the Philippines, due to his international business success. An awards ceremony was held in that city’s Hemady Square and both he and his company were honored. He won the Dangal ng Bayan Award and his company earned two People’s Choice awards. He said that he was very honored to have been given these awards.